Branded guest arrivals
Evening 50–500 pax
A launch your market flies home talking about.
Destination launches with full creative, AV, and guest-journey production, for marketing and brand teams.
Request a proposalBest for marketing & brand teams
Duration
2–4 nights
Group size
50–500
Lead time
3–5 months
Why organisations run this.
Recall
The destination becomes the brand's halo
A reveal staged against Dubai's skyline or a Jaipur palace courtyard borrows the place's glamour and attaches it to the product. Dealers remember where they first saw it.
Channel heat
The trade sells what it celebrated
A dealer who was flown in, hosted, and handed the product first becomes its loudest advocate. Launch tours convert the channel before the first customer walks in.
Content
One night, a quarter of assets
The reveal film, the press coverage, the social cut, the dealer testimonials, a produced launch generates the campaign's content library in a single evening.
Activities we run.
Stage reveal production
Evening 50–500 pax
Demo and test-drive day
Full day 50–300 pax
Press corner interviews
Half day 20–100 pax
Same-week launch film edit
Post-event 50–500 pax
Destinations that fit.
Sample programmes
One way the days come together.
3 nights, Dubai
Day 1
Guests arrive, curiosity builds
Branded arrivals and hotel check-in with a teaser drop in every room. Evening welcome dinner, the product absent, the anticipation present.
Day 2
The reveal
Morning at leisure while the crew finishes the stage. Evening: the launch, lighting, film, the unveiling moment, first-touch demos, and a gala dinner that keeps the energy in the room.
Day 3
Hands on, orders in
Demo and test-drive day with the sales team working the floor, one-on-one dealer meetings in suites, press corner running interviews. Farewell dinner with the commercial announcements.
Day 4
Depart with the story
Checkout waves to flight manifests. The reveal film and photo library reach your marketing team while the guests are still in the air.
Malaysia Trip | Mice Holidays | Team Raghav Shetty India
India RF Group - Vietnam Tour - MICE Holidays
Chemtek Group - Goa
Kartanaka Association - Japan
Request a proposal
Enquire to know more
Share headcount, dates and what the trip needs to achieve, we return venues, a sample flow and a costed proposal within 48 hours.
Companies we've run this for.
“The distributors still talk about the night the car came up through the stage floor. We booked a year's orders in the two days after it.”
Planning questions, answered.
Can you move our demo units across borders?
We coordinate demo-unit logistics with customs brokers, temporary-import paperwork (ATA Carnet where applicable), bonded storage, and the return leg. Start this workstream first; it has the longest lead time.
The product is confidential until the reveal. How is that handled?
Crew and venue staff work under NDA, the product stays in controlled storage until show-call, and rehearsals run closed-door. We've staged reveals where even the emcee saw the product an hour before the audience.
We already have a creative agency. Who does what?
Common and workable, your agency owns the creative and the show content; Tibro owns travel, venue, production infrastructure, and the guest journey. We contract the seam explicitly so nothing falls between.
What lead time does a launch tour need?
Three to five months for an international launch, venue and production holds first, guest ticketing last. A domestic launch can compress to eight weeks if the venue is available.
How do we measure whether it worked?
Define it upfront: dealer order commitments taken on demo day, press pickups, content assets delivered, and post-event dealer NPS. We build the measurement points into the agenda rather than reporting attendance.
Request a proposal
Tell us about the trip. We'll come back with a plan.
Headcount, rough dates and what the trip needs to achieve. That's all we need to come back with venues, a sample flow and an indicative budget.
Other program formats